The Vietnamese coconut industry is thriving, with export revenue projected to reach $1.2 billion in 2024—an impressive 15-20% growth compared to 2023. This surge is driven by increasing demand for fresh coconuts and processed products, with China emerging as a key market.

The Vietnamese coconut industry is thriving, with export revenue projected to reach $1.2 billion in 2024—an impressive 15-20% growth compared to 2023. This surge is driven by increasing demand for fresh coconuts and processed products, with China emerging as a key market.

I - Expanding Markets for Fresh Coconuts

[Vietnamese Coconut are exported to 15 countries]

Vietnam cultivates approximately 200,000 hectares of coconuts, producing 2 million tons annually. Notably, about 30% of this area meets organic certification standards for the U.S. and EU markets, further boosting the global appeal of Vietnamese coconuts. Currently, fresh coconuts are exported to 15 countries, with China and the U.S. recently opening doors to official shipments.
In October 2024, the first shipments of fresh coconuts were exported to China via official channels, marking a significant milestone. These initial exports have generated substantial interest, with companies signing deals ranging from 10 to 1,500 containers per order. The Chinese market alone is expected to contribute $250 million in revenue this year.

II - Opportunities and Challenges

Despite its remarkable growth, the industry faces challenges, including:

Competitive Pricing: Vietnamese coconut prices are higher than those of regional competitors.

Processing Limitations: Many companies still rely on semi-manual processing methods, limiting their ability to scale.

Stringent Standards: Import markets like the U.S. and China have tightened regulations on food safety, packaging, and traceability.

Additionally, fragmented production and inconsistent raw material quality present barriers to achieving a stable supply chain.

III - Path to Sustainable Growth

To maintain momentum and ensure long-term sustainability, the industry is focusing on:

Certified Growing Regions: Expanding organically certified coconut-growing areas and improving traceability.

Processing Innovation: Investing in modern technologies to enhance production efficiency and product quality.

Global Branding: Strengthening marketing efforts to position Vietnamese coconuts as a premium product worldwide.

Collaboration between businesses, farmers, and government bodies will play a crucial role in overcoming challenges and unlocking the full potential of this valuable industry. By improving supply stability, adhering to international standards, and building a strong global brand, Vietnam’s coconut sector is well on its way to becoming a major global player.

IV - Fosacha Joins the Movement

At Fosacha, we’re proud to contribute to this exciting growth through a fresh coconut export deal, bringing Vietnam’s premium coconuts to new international markets. This milestone reflects our commitment to delivering high-quality, sustainably sourced produce while showcasing the exceptional potential of Vietnamese agriculture.

FOSACHA